Engineering Blog

Technical insights on Optimizely CMS, Commerce, and the modern .NET ecosystem.

AI & Automation

Why the World Needed MCP When We Already Had APIs

A Question Worth Asking APIs have been around for decades. REST, GraphQL, gRPC — we have mature, well-documented standards for connecting software systems. So when MCP (Model Context Protocol) appe...

2026-03-10T11:47:07+07:00#mcp#api
AI & Automation

Optimizely CMS 12 & Gemini: Automated Blog Post Generation

Scaling high-quality, technically accurate content is one of the most significant challenges facing platform teams. Maintaining consistency, ensuring SEO compliance, and keeping the content pipelin...

2026-02-04T00:05:57+07:00
🤖AI & Automation