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Engineering Blog

Technical insights on Optimizely CMS, Commerce, and the modern .NET ecosystem.

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CMS & Content Platforms

SAP and Optimizely Integration: A Strategic B2B Guide

In the complex landscape of B2B e-commerce, the seamless integration between an Enterprise Resource Planning (ERP) system and a Content Management System (CMS) is a cornerstone of digital maturity....

Mar 3, 2026
AI & Automation

Multi-Agent Orchestration with ai-devkit + antigravity-kit in Cursor

What is Multi-Agent Orchestration? Normally you chat with one AI, ask a question, get an answer — done. Orchestration means instead of one AI doing everything, you design a pipeline of multiple age...

Mar 2, 2026
Tools & Workflow

Mastering AI-Driven Workflows: ai-devkit and antigravity-kit Guide

The transition from traditional coding to AI-augmented development has brought a specific set of frustrations that every senior engineer eventually encounters. Even with powerful tools like Cursor ...

Mar 2, 2026
CMS & Content Platforms

Strategic Permissions Management in Optimizely CMS 12

The Strategic Value of Granular Access Control In the modern digital landscape, managing a complex enterprise platform requires more than just basic user roles. For organizations using Optimize...

Mar 2, 2026
Tools & Workflow

Maximizing Business Reliability with E2E Testing Strategy

The Strategic Value of End-to-End Testing In the era of digital transformation, the seamless operation of customer-facing applications is non-negotiable. End-to-End (E2E) testing serves as the ...

Mar 1, 2026
Engineering Notes

Eliminating N+1 Queries in Optimizely CMS: A Case Study

The Hidden Cost of Nested ContentAreas In Optimizely CMS (formerly Episerver), the flexibility of ContentArea often leads to nested architectures. While great for editors, it frequently introdu...

Feb 28, 2026
AI & Automation

Building Persistent AI Memory for Every Software Project

In the era of Generative AI, tools like Cursor and Claude Code have become indispensable for modern software engineers. However, a persistent friction point remains: the "Amnesia Effect." Every tim...

Feb 28, 2026
Engineering Notes

Strategic API Architecture: A Guide for Modern Enterprises

The Strategic Role of API Architecture in Digital Transformation In the current era of hyper-connectivity, the choice of Application Programming Interface (API) architecture is no longer just a...

Feb 28, 2026
CMS & Content Platforms

Custom Multi-Select Tag & Category Editors | Optimizely CMS 12 Dojo

Content editors working with Optimizely CMS 12 often encounter a significant friction point in their daily workflow: managing taxonomies. The default [SelectMany] and [SelectOne] attributes provide...

Feb 28, 2026
CMS & Content Platforms

Integrating SAP ERP with Optimizely Commerce: A B2B Guide

Introduction In the landscape of B2B e-commerce, the integration between a Content Management System (CMS) and an Enterprise Resource Planning (ERP) system is a complex yet vital endeavor. This...

Feb 27, 2026
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